{"title":"NIAMH","description":"\u003cp\u003eThe \u003cstrong\u003eNiamh\u003c\/strong\u003e brand is a brand designed for the most demanding and creative Hair Stylists. Its name originates from Irish mythology. Niamh was the daughter of the God of the Sea and the Queen of Eternal Youth, who became a symbol of beauty, light and splendor. With \u003cstrong\u003esixty years of experience\u003c\/strong\u003e and passion for hair care, advanced technologies and high-quality active ingredients, Niamh uses hi-tech, unique and original tools, designed to amaze and satisfy modern female and male customers. Color, styling, beauty and well-being of contemporary women's and men's hair are born from the \u003cstrong\u003eItalian cosmetic tradition\u003c\/strong\u003e , to create exceptional formulations with tested effectiveness and extraordinary tolerability for hair and skin. Precious textures, harmonious nuances and fragrances with engaging notes, Niamh products are designed to translate each use into an exhilarating multisensory experience and to naturally stimulate the absorption of active ingredients, as well as guaranteeing pure color that enhances highlights, protected and perfect hair every day and a virile but disciplined look. From Niamh research comes the \u003cstrong\u003eX-Style\u003c\/strong\u003e line, an exclusive hair reconstruction system to protect hair from chemical treatments. The \u003cstrong\u003eBond Generator, Booster, Revit and Restorer shampoos\u003c\/strong\u003e are the 4 allies to generate new bonds that repair hair, giving elasticity, strength and softness. To \u003cstrong\u003eshow off perfect waves\u003c\/strong\u003e , the \u003cstrong\u003eWavy Lab\u003c\/strong\u003e line defines and makes curly and wavy hair of all lengths elastic. For \u003cstrong\u003epure nourishment\u003c\/strong\u003e , \u003cstrong\u003eCreamy is born,\u003c\/strong\u003e the mousse enriched with Argan Oil, Keratin and Bamboo Extract that regenerates, repairs and strengthens hair. A mousse that provides nourishing and restructuring substances necessary for visibly shiny, soft and healthier hair. For \u003cstrong\u003eextreme hold\u003c\/strong\u003e and to support the most dizzying stylistic creations, \u003cstrong\u003eX-Treme\u003c\/strong\u003e is the ultra strong fixing hairspray for a long-lasting hold and enviable elasticity. Available in two versions, X-Treme Extra Dry and X-Treme Eco, it gives greater flexibility, shine and protection to the hair. Perfect color, pure highlights and respect for the skin and hair, the \u003cstrong\u003eColor Pure Oil line\u003c\/strong\u003e provides permanent ammonia-free oil coloring with a delicate formula that enhances colors, leaving hair hydrated, soft and shiny. It is available in 16 shades to adapt to any nuance. For \u003cstrong\u003eregrowth problems,\u003c\/strong\u003e the \u003cstrong\u003eInvisible Touch\u003c\/strong\u003e spray concealer is ideal for masking the onset of gray hair in a practical and effective way, instantly touching up the roots. To protect the nature of the hair, the \u003cstrong\u003eBe Pure\u003c\/strong\u003e line provides a series of shampoos, conditioners and treatments for every need. Precious textures and high-quality active ingredients, the Be Pure rituals are designed to translate each use into an exhilarating multisensory experience capable of giving a moment of profound well-being, not only to the hair, but also to the soul. The \u003cstrong\u003eScalp Defence\u003c\/strong\u003e ritual is ideal for rebalancing irritated and sensitive skin. A treatment that purifies altered and inflamed skin thanks to the bacteriostatic, anti-inflammatory and calming properties of the bioliquefied natural active molecules. It is ideal for reducing irritation, redness and itching, protecting the skin, helping it to recover a healthy condition and reducing blemishes related to dandruff problems without altering its physiological condition. A remedy for \u003cstrong\u003egreasy hair\u003c\/strong\u003e is the \u003cstrong\u003eDetox\u003c\/strong\u003e ritual, useful for detoxifying the skin and hair, counteracting dullness and the feeling of heaviness. Thanks to the active ingredients present in the formulation, it effectively neutralizes the tendency to grease connected to endogenous factors such as excess seborrhea or exogenous factors such as pollution, smog, fine dust etc, purifying and eliminating toxins and waste in depth. To prevent hair loss \u003cstrong\u003eBe Pure hair loss prevention\u003c\/strong\u003e promotes follicle regeneration, regulating the natural hair growth cycle to make hair stronger and more vigorous. Rich in active ingredients, such as Capilia Longa and Organic Fennel extract, it combats hair loss by ensuring a balanced and delicate action. For shiny and soft hair, \u003cstrong\u003eBe Pure Nourishing\u003c\/strong\u003e provides hydration and nutrition to dry and dull hair thanks to the organic extract of oats and Poppy petals that penetrate inside the hair fiber. The \u003cstrong\u003eBe Pure color protection\u003c\/strong\u003e ritual is ideal for a hydrating and restructuring action. Thanks to the active ingredients contained in Pomegranate and Calendula, it protects the hair from UV rays, provides maximum shine and prevents color fading. For frequent washing, \u003cstrong\u003eBe pure delicate\u003c\/strong\u003e boasts a formula that guarantees deep cleansing of the skin and scalp, without altering the physiological pH. Its texture enriched with organic extract of sweet almond and cornflower restores softness and silkiness to the hair.\u003c\/p\u003e","products":[{"product_id":"niamh-be-pure-maschera-nutriente-500-ml","title":"NIAMH BE PURE NOURISHING MASK 500 ML","description":"NIAMH BE PURE NOURISHING MASK 500 ML","brand":"NIAMH","offers":[{"title":"Default Title","offer_id":50106559398226,"sku":"NIA100001","price":6.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0931\/3717\/4866\/files\/niamh-be-pure-maschera-nutriente-500-ml.jpg?v=1737083814"},{"product_id":"niamh-be-pure-maschera-protettiva-500-ml","title":"NIAMH BE PURE PROTECTIVE MASK 500 ML","description":"NIAMH BE PURE PROTECTIVE MASK 500 ML: The Be Pure Protective Mask by Niamh is designed for hair that has been colored or bleached and is formulated to ensure that the color is always bright. Applied after shampooing, it intensely nourishes the fiber and protects the hair, stabilizing and balancing the color, which will be visibly brighter. Thanks to the texture enriched with organic Pomegranate extract and Calendula, it makes the hair soft, silky and easy to comb. The Be Pure Protective Mask fights color fading, maintaining its intensity unchanged. The hair will be protected from UV rays.","brand":"NIAMH","offers":[{"title":"Default Title","offer_id":50106559463762,"sku":"NIA100002","price":6.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0931\/3717\/4866\/files\/niamh-be-pure-maschera-protettiva-500-ml.jpg?v=1737083817"},{"product_id":"niamh-be-pure-maschera-restore-500-ml","title":"NIAMH BE PURE RESTORE MASK 500 ML","description":"NIAMH BE PURE RESTORE MASK 500 ML: The Restore Be Pure Mask by Niamh is perfect for hair damaged by external stress, natural or artificial, such as the incorrect use of mechanical tools (hair dryers and curling irons), the use of invasive chemical treatments (coloring, perms or bleaching) and the attack by atmospheric agents that subject the hair to constant stress that causes significant damage. Thanks to the synergy of organic extra virgin olive oil and banana extract, the mask combats weakening, promoting deep regeneration that starts from the roots and radiates to the ends. The result will be stronger, healthier and more disciplined hair for a long time.","brand":"NIAMH","offers":[{"title":"Default Title","offer_id":50106559627602,"sku":"NIA100003","price":6.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0931\/3717\/4866\/files\/niamh-be-pure-maschera-restore-500-ml.jpg?v=1737083821"},{"product_id":"niamh-be-pure-maschera-delicata-500-ml","title":"NIAMH BE PURE GENTLE MASK 500 ML","description":"NIAMH BE PURE GENTLE MASK 500 ML: The Be Pure delicate mask by Niamh is suitable for frequent washing. It is an intensive treatment that penetrates deeply, giving elasticity, body and shine. Thanks to the organic extract of Almond and organic Cornflower, it has a hydrating and nourishing action. Thanks to the texture enriched with a complex of active ingredients, it makes the hair softer, preserving the natural pH of the hair. The mask has volumizing properties and leaves the hair soft and silky, without weighing it down.","brand":"NIAMH","offers":[{"title":"Default Title","offer_id":50106559791442,"sku":"NIA100004","price":6.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0931\/3717\/4866\/files\/niamh-be-pure-maschera-delicata-500-ml.jpg?v=1737083825"},{"product_id":"niamh-be-pure-maschera-nutriente-1000-ml","title":"NIAMH BE PURE NOURISHING MASK 1000 ML","description":"NIAMH BE PURE NOURISHING MASK 1000 ML: The Be Pure nourishing mask by Niamh is a hair mask ideal for hydrating the hair and making it soft and shiny. It is perfect for regaining new vitality without weighing down the hair. Dry and dull hair will be nourished right down to the tips, regaining silkiness and shine. Thanks to the formula based on organic Oat Extract and organic Poppy Petals, the hair will be deeply hydrated and nourished.","brand":"NIAMH","offers":[{"title":"Default Title","offer_id":50106559922514,"sku":"NIA100005","price":8.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0931\/3717\/4866\/files\/niamh-be-pure-maschera-nutriente-1000-ml.jpg?v=1737083829"},{"product_id":"niamh-be-pure-maschera-protettiva-1000-ml","title":"NIAMH BE PURE PROTECTIVE MASK 1000 ML","description":"NIAMH BE PURE PROTECTIVE MASK 1000 ML: The Be Pure Protective Mask by Niamh is designed for hair that has been colored or bleached and is formulated to ensure that the color is always bright. Applied after shampooing, it intensely nourishes the fiber and protects the hair, stabilizing and balancing the color, which will be visibly brighter. Thanks to the texture enriched with organic Pomegranate extract and Calendula, it makes the hair soft, silky and easy to comb. 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Thanks to the bacteriostatic, anti-inflammatory, anti-oxidant and soothing properties of the active ingredients, the shampoo restores the normal health conditions of the scalp and fights imbalances in the microflora, increasing the level of hydration of the skin and hair, reducing redness and unpleasant sensations such as itching, excessive sebum production and blemishes related to dandruff.","brand":"NIAMH","offers":[{"title":"Default Title","offer_id":50106566934866,"sku":"NIA250017","price":6.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0931\/3717\/4866\/files\/niamh-be-pure-scalp-defence-shampoo-500-ml.jpg?v=1737083983"},{"product_id":"niamh-be-pure-scrub-detox-150-ml","title":"NIAMH BE PURE SCRUB DETOX 150 ML","description":"NIAMH BE PURE SCRUB DETOX 150 ML: The Be Pure Detox Scrub is a pre-shampoo treatment that eliminates polluting micro-particles that penetrate the fiber and pores of the scalp, giving rise to the unsightly “greasy hair effect”. Thanks to the combination of Aloe and Carrot Extract, the scrub allows the skin to breathe, purifying it deeply and freeing it from seborrheic residues and dead cells.","brand":"NIAMH","offers":[{"title":"Default Title","offer_id":50106567131474,"sku":"NIA270001","price":6.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0931\/3717\/4866\/files\/niamh-be-pure-scrub-detox-150-ml.jpg?v=1737083988"},{"product_id":"niamh-be-pure-scalp-defence-shield-drops-70-ml","title":"NIAMH BE PURE SCALP DEFENSE SHIELD DROPS 70 ML","description":"NIAMH BE PURE SCALP DEFENCE SHIELD DROPS 70 ML: Niamh's Be Pure Scalp Defence serum helps soothe irritation and itching and reduce excessive flaking of the scalp. Thanks to the bioliquefied Ginger, Incense and Grape with anti-inflammatory, soothing and antibacterial properties, the serum has a preventive action on the formation of dandruff and soothes the sensation of itching.","brand":"NIAMH","offers":[{"title":"Default Title","offer_id":50106567295314,"sku":"NIA355001","price":7.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0931\/3717\/4866\/files\/niamh-be-pure-scalp-defence-shield-drops-70-ml.jpg?v=1737084003"},{"product_id":"niamh-be-pure-lozione-prevenzione-caduta-150-ml","title":"NIAMH BE PURE HAIR LOSS PREVENTION LOTION 150 ML","description":"NIAMH BE PURE HAIR LOSS PREVENTION LOTION 150 ML: Be Pure Hair Loss Prevention Lotion is a specific treatment that prevents excessive hair loss and stimulates the natural regrowth process, thanks to the special formula with a high concentration of active ingredients. Enriched with Capilia Longa and Organic Fennel extract, the lotion reactivates the microcirculation of the scalp, revitalizing it, and making the hair stronger and healthier. The hair will be thicker from the first application.","brand":"NIAMH","offers":[{"title":"Default Title","offer_id":50106567328082,"sku":"NIA403001","price":10.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0931\/3717\/4866\/files\/niamh-be-pure-lozione-prevenzione-caduta-150-ml.jpg?v=1737084007"}],"url":"https:\/\/trepiprufumerie.com\/en\/collections\/niamh.oembed","provider":"Tre Pi Profumerie","version":"1.0","type":"link"}