GENNY

GENNY

The Genny brand was founded in 1962 by Arnaldo and Donatella Girombelli. From the very beginning, the two designers gained success in the Italian fashion scene, also thanks to the stylistic contribution of famous designers including Gianni Versace who became creative director of Genny.

Since 2011, the brand has belonged to the Swinger International group, which has revolutionized the Genny style by focusing on an aesthetic characterized by fluid lines capable of enhancing femininity through attention to detail and particulars. The fundamental characteristics of the brand are: attention to sustainability, social responsibility and low environmental impact, with the aim of expanding into key markets and exporting the concept of Italian style internationally.

In addition to clothing, Genny also produces accessories and perfumes including Genny Noir, a women's perfume with floral and powdery notes that enhances the elegance and feminine refinement, characteristic traits of Genny perfumes .